This sound is becoming a clean before/after format.
Creators are using it for anything that has a clear before/after or anything that feels like a reset: old season to new season, old routine to new routine, old style to new style, old product to new product
You can adapt to any niche, and it’s actually perfect for a new product/feature reveal.
Technology upgrade: old phone to new phone -> 10M views
Lifestyle example:
Changing from a winter closet to a summer closet → 2.7M views
StudyTok example:
Going from studying in a room to reading on the beach → 760.4K views
Sound: https://www.tiktok.com/music/original-sound-7126829238405417733
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