Last time we wrote about Widgetable, they were back on Gen Z’s FYP with a fresh wave of UGC creators and one repeatable template: close-up confession → in-app widget → home screen shot.
This time, they are going all-in with one repeatable end-of-the-year format: “2025 Poop Wrapped” and they pulled 7.8M views in the last month.
They’ve even added Christmas vibes to their app logo:
Multiple accounts are posting the same setup with small variations: close-up reaction and they cut straight into the in-app “Poop Wrapped” recap screen (monthly counts, yearly totals, cute widgets).
“POV: me and my bf just got our 2025 poop times wrapped” -> 2.2M views
“pov: me and my bf just got our 2025 PoOPtimes wrapped” -> 1.1M views
“2025 poop counts wrapped” -> 11.1k views
“Been waiting for my poop wrapped all year” -> 10.1k views
You can track their accounts here: https://app.shortimize.com/c/2b101ijlJTAp0i
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