A newly launched AI role-play app just pulled 5M+ views in a month.
Scenaryo launched in December and went viral using a phone home-screen scroll format.
They use a faceless “what’s on my mum or dad’s home screen?” strategy that turns the app into a small mystery.
Viewers recognize familiar anchors like Character.AI and Wattpad, then use the comments to identify the unfamiliar app.
On December 7, @scenaryo.app hit 2.5M views with this exact format.
Just found this on my mum’s phone, chat am I cooked?
Four days later, they posted Part 2 and revealed the mum chatting on the app.
“Y’all asked what bots my mom was talking to… I’m not okay…” hit 385K.
They then ported the same mechanic to Instagram with a dad variant.
“Just found this on my dad’s phone, chat am i cooked?” hit 722K with the top comment still asking for the app name.
Track their collection on Shortimize:
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