When we last covered Loverzz (Dec 4), the app was sitting at 16.9M views driven by rage-bait questions and “cute widget” POVs.
Now they just hit 21.2M views in the last 30 days and most of it came from one faceless video.
Faceless POV from @hearttalksle
“POV: you found the cutest app for LDR 🥺💜”
One LDR hook+ Two phones + Matching Loverzz widget.
We barely see the app name and because the reveal is so fast, the comments turn into the CTA: “what’s the app?” “is this free?”.
That keeps the video pushed further.
And you know the video worked when another app tries to hijack the moment, replying in the comments and promoting their own product instead.
Other than that, their best performing account remains @ariellelovezzdylan, now sitting at 19.3M lifetime views (the account only started 2 months ago btw) pushing the couple-bait question format.
Two recent examples
- “Would you rather…” → 1.3M views
- “Couple questions 💔” → 815.2K views
You can find their accounts here: https://app.shortimize.com/c/2b10q9DIDjmBJK
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