Couple Bait Hook Pulls 10M Views

This trend is “phone check” bait: creators open with “my boyfriend/husband grabbed my phone looking for messages…” and then reveal the “something worse” is actually a funny, relatable thing (calculator history, notes app, screen time, embarrassing searches).

“My husband looking through my phone for some messages… but he actually finds something worse.” -> 5.5 million views

“When my bf goes through my phone to see if I’m cheating… but there’s something worse.” -> 2.9 million views

“My boyfriend grabs my phone looking for messages… but there’s something in there even worse.” -> 1.7 million views

Text hook: “My boyfriend/husband grabbed my phone…”“but there’s something worse…”

Reveal: the “worse” thing is random + relatable (calculator history, Notes app, screen time, old selfies, embarrassing searches)

  • Calculator: split bills / stalking math / delusional budgeting
  • Notes app: “baby names”, “wedding plan”, “things I hate”, “texts I never sent”
  • Search history: “how to stop overthinking”, “signs he likes you”, “can you die from embarrassment”
  • Photos: 700 text screenshots, old situationship pics
  • Screen time: 9 hours TikTok, 47 min on his ex’s profile (😭)

Sound: https://www.tiktok.com/music/Stranger-Things-Theme-7206154148591437826


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