Category: strategy
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Competitor formats = 11.4M views
Just flooded TikTok with 37 new faces and 11.4M views, mixing funny “Spanish” skits, Duolingo shade, and Bad Bunny buzz. Now we’ll see if those plays turn into downloads.
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25.4M Views From a Simple Format
A new pregnancy app quietly launched 113 days ago and already hit 25 million views, all from just 19 accounts using the same simple format.
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Peek’s empty reach trap
They are going viral without saying their own name. 24 million views, zero conversions. All it takes is one shift.
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The AI Humanizer that doesn’t need humans
TwainGPT keeps breaking the rules—no human faces, no new formats, just the same AI student videos—and still pulls millions. It’s not a trend, it’s a blueprint.
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Cosmos’ TikTok push: 23 new accounts
Cosmos is back in its growth era — 20+ TikTok accounts quietly stacking millions, turning steady hits into a wave.
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Faceless vs UGC: $100K MRR & 500K monthly downloads
Faceless got them millions of views. But now Gizmo’s proving faces scale faster — 70+ creators, $100K MRR, and millions of new views in just a month.
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Self-care app TikTok UGC is back for round 2
Cub’s quietly finding its groove again on TikTok — turning simple UGC into a steady comeback story.
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New 36M-view (!!) video for Cheaterbuster
Cheaterbuster just pulled 36 million views on TikTok with the same skits that made them famous — proof that sticking to what works still wins big.
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This AI book summary app ran 2 UGC campaigns with 8.5M views
You’ll find their accounts and various strategies in this article.