Category: strategy

Maria’s weekly curation of viral TikTok & Reels formats.

A Danish travel app just gained 33M views on TikTok by pushing app demos through 24 creators in 7+ languages—downloads are finally spiking after a stale year.

Inside the Barcelona agency turning AI girls into real money. Aitana López isn’t real, but her 300K fans and €10K MRR are.

Meet Tote and RYN, two AI fashion helpers going head to head.

You’ve probably noticed that you, and most of us (everyone), tend to treat LLM answers as more “authoritative” than other search alternatives. It’s hard to explain, but there’s usually less verification/fact-checking of the information coming from them. So, one “LLM” – foundational modal or one of its incarnation – is seen as a “neutral” third…

TikTok is flooding with odd products that rack up millions of views using a repeatable formula: POV storytelling, weird demos, and endless comments.

Say less, show more — let your mascot speak in silence and watch your brand go viral without saying a word.

From a tiny sugar-tracking app to a 7.8M-view movement, STOPPR turned cravings into confessions — and made “three weeks sugar-free” go viral.

Firsty’s viral TikTok: 1.2M views, 172K likes, and it all started with a joke about getting a raise and a comment from Strava.

Slideshows are taking over French TikTok. New app hit 10K downloads and $20K MRR in weeks with faceless, no cost accounts. 4.7M views, and a simple calorie scan.