Category: format
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2026 Glow-Up Planning
Creators are filming the glow-up prep, the Pinterest boards, the ChatGPT plans, and the 2am life reset energy.
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The 5‑Second Format Pulling 21M Views
5 seconds. 21M views in 21 days, powered by a simple hook format
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High Engagement Text Post Hooks Part 1
I’ve been saving text posts from my feed that rack up tens of thousands of comments. I’m sharing them here. Some might be useful for your vertical, either as hooks for your next viral video or as inspiration for your next text or slide post. & Merry Christmas, Guillaume.
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AI Voice Tutoring Format
Creators are getting millions of views just by studying on camera while an AI voice reads the notes like a tutor, and they jump in to ask questions in real time.
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Relatable Self Drag
Only two days old and already at 3.3M views, driven by an ultra-simple setup and a self-deprecating hook
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Contrast Study Format Hits 2.2 Million Views in 3 Days
A simple StudyTok format reached 2.2M views in 3 days
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Gizmo AI’s “Prime ChatGPT” Rant
Everyone’s posting the same “Prime ChatGPT ” rant, and it’s basically a copy paste script that ends with “so I switched to Gizmo AI.”