The reused Pinterest-photo slideshow is back.
It has been GoViral’s main strategy for a long time and the format has been copied across a lot of accounts.
There is a lot of debate around conversion on this one, but let this be your sign that you can make the CTA obvious and still get views.
Apps like Albo, who have been launching waves of creators lately, are proving that reused aesthetic photos still work when they are packaged as advice slideshows.
One account has been posting the same kind of Pinterest-style carousel over and over, only swapping out the hook.
In barely two months of posting, she has reached 2.5M total views.
The best-performing posts seem to follow a clear pattern:
first slide with a face
“how to” hook
advice slides
CTA for Albo at the end
“how to actually have a calm life” → 1.1M views
Leave a Reply