1. Clap if you’re against it
This sound is back, and now it is being used as a soft-launching hate format.
People use it to test an opinion before fully saying it out loud. Most videos are about dislike, annoyance, or quiet frustration, then the joke lands when everyone else agrees.
How to use: this works well for social, dating, work, or study apps. Start with a small complaint your audience will instantly recognize, then use the trend to show that other people feel the same way.
More versions at 5.8M views, plus a StudyTok spin at 1.8M views.
Get the sound here.
2. Practice your free will
This hook is built around one simple idea: you remember you have free will, then do something impulsive because of it.
The setup is broad, but it can go in a lot of directions, from chaotic jokes to very clear product actions.
How to use: this is a strong fit for utility apps. Start with the “practice your free will” line, then show the action your product makes possible. Book the trip, build the site, send the message, buy the thing.
Read the full trend here.
3. Two Truths, One Lie
This is a faceless guessing format built around one very simple interaction.
The creator shares two true details and one lie, usually using their birthday where the month and day are real but the year is fake. The whole point is to guess before the reveal.
How to use: this works well for faceless apps because the format does not need much. One screen recording, one short hook, and one reveal is enough. You can adapt it anywhere your audience likes testing themselves, guessing, or interacting before the answer is shown.
Another version is already at 3.6M views. See the format here.
4. I mean this, not that
This trend is about showing how one phrase can mean two completely different things.
Creators write a line like “trying to explain I mean this, not that,” then show the version they mean and the version people assume, usually through images, emojis, or visual contrasts.
How to use: this fits apps that live inside a specific lifestyle, identity, or habit. Use it to clarify the version of the behavior your audience actually relates to, then connect your app to that side.
Other examples are already sitting at 4M and 3.6M views. Get the sound here.
5. When… and I get overwhelmed with love
This audio is being used for small heartwarming moments that feel almost too cute to handle.
Most videos keep it very simple: soft face-cam, one line of text starting with “when…”, then a small wholesome moment.
How to use: this works best for apps tied to couples, nostalgia, friendships. A couple app can use it for a sweet ritual. A photo or memory app can use it for old pictures or family moments. The goal is to make the app feel personal, not just useful.
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