The concept of ___.

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There’s a POV-style trend blowing up where creators mime “computing on their head” to call out something that makes absolutely zero sense.

The format:

Clip of you doing the gesture
Hook→ “The concept of ___.” insert an opinion, observation, or something mildly chaotic
Show your confusion

“The concept of trying to do anything after 5 pm when it’s already pitch black out.” -> 3.6 M views

“The concept of Mariah Carey’s Christmas ad mocking Americans boycotting Sephora.” -> 3.5 M views

“Reprogramming my brain to go back to a time before I knew this love island cast existed” -> 846.4K views

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