Spark launched just 12 days ago and is already a top 100 Education app in countries all around the world.
The app is a daily puzzle game with different themes that turn it into a fun and chill habit. It is a simple mix of smart, relaxing, and addictive.
Spark is the latest launch from The Mind Company, the team behind the $1M MRR brain training game Elevate and the $500K MRR personal meditation coach Balance.
For Elevate and Balance, their main user acquisition strategy has been to grow one main page per platform, compounded over years of daily posting.
Now, it looks like they are trying to repeat that playbook with Spark.
They recently started posting on Instagram , TikTok and Youtube. Right now it seems like two people are sharing selfie style videos with fun facts they discover through the app.
They are also running paid partnerships with large influencers in the knowledge and fun facts space.
It is still very early, but Spark clearly has the structure and resources to elevate this new app.
You can track the progress of each account on Shortimize:
https://app.shortimize.com/c/2b101D24Z5zJwG
We will you keep you updated on their journey.
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