Theme Design has just hit 700K followers on TikTok.
Simultaneously, they are running an Instagram account currently at 517K followers.
They got there by posting one thing over and over: phone unlocks that show clean or flashy wallpapers and tidy widgets.

A few format variations drove the spikes.
The “middle finger” wallpaper grabs Gen Z attention fast.
The main winner is the premium wallpaper and widget combo.
The creator opens a minimalist, premium wallpaper in high quality, then shows a clean home screen and a background that matches the phone’s colors.
Because they never name an app or product, the comments fill up with people asking for the tools or a tutorial to copy the look.

All in, iThemeDesign has collected more than 1.13 billion views.
They post daily on both platforms.

Instagram: 1,246 videos, 581 million views
TikTok: 1,397 videos, 554 million views

Access all data and videos here: https://app.shortimize.com/c/2b10Dq29mDUfzC

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