Launched in 2024, Legacy Academy is a gamified productivity app that helps you build better habits, boost your mindset, and learn key life skills through quick and interactive lessons.
The app runs two official accounts and has reached over 271.5M views.
@legacynetwork.io was the first to launch. The videos on this account use a unique clipping format, where the creator’s voice is narrating the whole time, and catchy on-screen text works as both hook and captions.
The result is a dramatic, motivational style of video.
@legacyacademyio is more focused on the app itself, and goes for large, bold on-screen text to grab attention more effectively than regular captions.
Phrases like “he was right” or “it’s a blessing” seem to connect to viewers the most.
Overall, the videos get strong engagement, with viewers commenting, sharing opinions, and thinking deeply about topics like ambition, values, and what it takes to succeed.
They’re getting lots of views using simple video formats and without paying creators, but it’s not leading to many downloads. Clipping, just like other types of faceless content, tends to have the issue of low conversion, as CTA placement often compromises the very own tone of the content.
We’ll keep you posted.
To view the collection, click here: https://app.shortimize.com/c/2b105ClUrgDEpx
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