Sounter
We’ve seen this “angry professor sketch” format at least a million times with study apps. But Sounter just showed it can work just as well for language learning apps.
One AI-generated mad professor clip, uploaded just 3 days ago, hit 11.1 million views and 8,428 comments.
Same energy, same punchline and easily replicable with AI — “My English teacher got really mad 🥺”
RealYou AI
This one’s not your typical “AI prank” video. It’s more of a cover story about “fake hobbies that might help you get a boyfriend,” and she’s asking the public for their take on it.
“HELP i told him I’m really into pottery… which studio pic looks real 😭”.
It did 690.1K views and the comment section quickly turned into a group chat vote.
Cray Cray
Another UGC-style slideshow is blowing up from the couple’s game app Cray cray.
This time, it was posted by one of their French creators, who went for the usual aesthetic couples pictures and simple hook.
“Wallpaper ideas to do as a couple 🫶” pulled 616.3K views and 19.5K bookmarks.
It’s cute, simple, and feels like a mini Pinterest board while being insanely easy to produce at scale.
Lori Flashcards
Lori flashcards hits again.
1.8 million of views with a quick street interview and language flex. He walks up to a stranger, asks one question, figures out their language and flex his fluency.
“You can speak?” That response sets up the app reveal instantly.
Rebrain
This is one of those relatable videos where the hook does all the targeting.
A few days ago, Rebrain pulled 1.3 million views with:
“Having both ADHD & Autism be like”
Nothing much to report here, it’s a safe bet that actually worked.
Musa
Musa is still winning with their female led creator accounts.
One of their Spanish creators posted an announcement of their Android launch with:
“Girls, the wait is finally over! 💜MUSA IS OUT FOR ANDROID💜”
It did 683.3K views and just over 1,600 comments.
Widgetable
Couples slideshows are still printing, but Widgetable took it a step further with a shock twist: age gap shock value. The hook is simple but uncomfortable enough that people stop scrolling:
“You know he’s younger right?”
It racked up 4.9 millions of views and over 15,000 bookmarks in a simple slideshow format.
Playbacks
Playbacks just pulled in 1.2 million views with one long on-screen text that feels like a personal confession. The hook is basically a corporate horror story and sneaks in a CTA:
Word-for-word:
“HR said “use your sick days when you need them.” I called out sick with the flu on Friday. my manager replied “convenient day to be sick” and cc’d leadership. I felt embarrassed. I read the employee handbook in the Playbacks app. It says “no proof required for one day.” They treat us like we’re lying children”
Coursicle
Coursicle hit with a classic face close-up and a desperation bait (in a good way).
“Disorganized college students LET ME HELP U I BEG” hit 474.6K views and over 80,000 likes.
It’s chaotic, direct, and the hook seems effective at targeting the right audience.
Airlearn
Airlearn, the language-learning app pulled 15.6 million views and nearly a million likes. It’s basically a game show for English learners disguise under a trap format.
The hook: “What is this called?”
It tricks you into typing an answer and that’s how they got to 11,100 comments.
A subtle CTA is included in the post’s caption.
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