Study App Hired Actors & Classroom to do 79M views

This AI study startup, which seems to operate multiple products like MindGrasp, SaveMyGPA, and others, literally hired teaching actors and other performers to fill classrooms and amphitheaters and produce skit-like videos that directly promote their apps.

If you check their account, it’s full of these videos with different setups, scripts, and teachers.

But every single one of them is promoting one of their products. A typical video goes like this: first, the professor gets annoyed at a student, then the student storms off.

Notice the bio. They disguise the fact that it’s a fully sponsored page with actors by writing things like “Message to be featured,” similar to those public meme pages.

The account: https://www.tiktok.com/@myangryprofessor.

It did 79M views!