Warming up accounts might or might not be necessary. It hasn’t been scientifically proven.
Sometimes you can create a brand new account, post right away, and your content gets pushed out. Other times, the account might get shadowbanned.
It’s hard to say exactly how or why that happens.
Truth is, I wouldn’t risk it. Just in case.
I do think warming up has some impact. At the very least, it helps reduce the chances of being flagged.
So, once you’ve set up your new account, follow these steps:
- If you’ve got creators or third-party folks handling these accounts, ask them to collect a list of 30 to 50 profiles within the niche you’re targeting.
Slowly start following those accounts and interacting with their content.
(Here’s an example of what a warm-up list looks like: [insert link]) - Spend 15 minutes on the FYP—scrolling through content every day for 2 to 3 days.
- Only engage with content within your niche. Like, comment, bookmark—stay relevant.
- During these first few days, set up your bio, add a profile picture, leave comments, and follow niche-relevant accounts.
Basically, look, act, and behave like a real user.
After 2 to 3 days of this warm-up phase, you can start posting.
Bonus tip: Before and after you post, spend 2 to 3 minutes scrolling on the FYP. This helps signal to the algorithm that you’re real… not just some spammy bot.
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