Category: strategy
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The right way to scale an AI fitness app
AI fitness simple playbook: two clear metrics, two UGC formats, real growth. From China to TikTok in English and Spanish, 6.8M views and MRR up to $60K.
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Refinds’ Vinted Hack Era: 3.5M views in 30 days
Refinds is doubling down on what works faceless lookbooks meet “no one told me this” hacks and the mix is pulling millions of views across a growing web of TikTok accounts.
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100M Views in 3 Days (Sora 2)
One faceless TikTok is going viral with SORA clips. 52 posts in 3 days, near 100M views, sparked by a Hawking halfpipe that kicked off the trend.
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xKey vs Keys AI: a niche that keeps growing
Two AI texting apps—Keys AI and xKey—are battling it out. One costs $5, the other $3. One went quiet. The other hired viral Gen Z creators and racked up 36K views in a month.
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One creator, 20M views, 12+ apps
In less than four months, this Portuguese UGC creator has pulled over 20M views for over a dozen different apps. It’s been a while since we started seeing the shift in power in the UGC content scheme. Instead of app studios and agencies hiring young and often unexperienced creators, now the best of them are…
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Trip BFF: 30 New Ambassadors, 475M Views
The last time we covered TripBFF, we talked about how their ambassador strategy was starting to gain traction and it turns out they didn’t slow down. Since January, they’ve launched 30+ new ambassador accounts on TikTok, all using nearly identical formats. Think: The format is simple, replicable, and scalable. One template you can hand to dozens of small…
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5.9M views “Lip Pillows” e-com ugc
35 videos, 5.9M+ views, and daily posts built around viral hooks like “Girls who do lip pillows >>”
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Cat stealing fish is the first Sora video to hit 200M views
A cat steals a fish and makes a wild escape while being chased by security. The Sora-generated clip has skyrocketed from 12M to over 200M views.
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Niche Switch: How This AI App Pulled 40M Views
Solo founder Jack Brown relaunched his failed app with a new AI interior design niche, hitting 37.6M views and 5K downloads in weeks—with just 2 faceless TikTok accounts.
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Small win for this language app with AI slideshow
3.1 million views on this AI slideshow. It’s a small win, but if repeated across many accounts, it could work well