Category: strategy

Rayz is so back. $0 to $80,000 MRR in 70 days with this mastermind TikTok scheme last summer… …except now they’re not alone anymore: If you’ve been enjoying sun off‑grid for a while, let me catch you up: Last summer, Rayz took over the brand new “AI tanning” niche with a scheme of endlessly repurposed…

This unknown language app just went from #247 to #7 in the last 3 days… …all because of the newest Duolingo’s AI PR scandal: Four days ago, Duolingo released a statement saying they were becoming an AI-first company == firing all contract workers and replacing them with fully AI-gen content At least that’s people’s reading…

This 2022 food scanner app came back from the dead to $240K MRR and #58 on the App Store Everyone is winning with this TikTok strategy right now: …spoiler it’s: hiring a network of ambassadors in the past 60 days Fig hired 12 new ambassadors Compare their performance this semester vs. the same time last…

From a massive launch flop… …to 100K downloads & $20K MRR in just 90 days: (spoiler: yes, it’s a new Bible app) A new bible app called, Faithy It had a rough start I spotted them ages ago (hello, hello, bible queen). At the time they were making no money and no views Suddenly, they…

This random guy is close to 1 billion views. He’s growing two brands from 2-sets of TikTok/IG accounts… …all using a single, repeatable money-making format. Picture this: Andy started playing around with posting random faceless Photoshop tutorials in 2022. After a few dozen videos, that year, he made his first “AI” tutorial video which blew…

This Rizz copycat makes $100K MRR from 1.2 Billion TikTok views… …and climbed 155 spots in the App Store over the last 30 days. The classic faceless viral scheme that mints millions: Gonna be real here, Rizz b-roll texting marketing was a banger strategy. There’s another who cloned Rizz successfully. They ranked #201 on March…

This gamified AI (avatar) language app just did $49,000 & 50K downloads last month… …with 10 TikTok accounts & in under 120 days: 1y ago this dev team decided to get into the hyper saturated language learning niche So they went for an AI simulation game where you learn the language by interacting w/ other…

This app had 77.8M views in the past 30 days… …and has 2.3 billion on this one single TikTok account. just by abusing ONE format: I wrote about Astroscope ages ago after they reached an average of 50M+ views per month. They were pretty stable view-wise. 14 days ago… they upgraded the design of their…