Category: strategy
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MeAgain: Ozempic’s TikTok Gold Rush
TikTok creators are cashing in on GLP-1 weight-loss drugs. MeAgain’s tracker app tops $100K MRR while Join Fridays locks influencers into lifelong affiliate links, squeezing 7.1 M niche views for sky-high LTV.
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Yope’s 200M Views International Expansion
Yope is quietly putting together the largest UGC empire. The newest stats say it all. With 145 ambassadors pulling in over 207 million views, 17 million likes, 5.2 million shares and 2 million saves, their momentum is… undeniable. They cracked the top 30 in the US Lifestyle charts just a few months ago. Now they…
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This just app 2x downloads in 30 days
Back in March, a new app launched quietly. Since then, they’ve started managing 5 accounts on TikTok and Reels. So far, only 2 have hit. Instagram: @game.maps.irl_app10 videos, 3.9M views.The very first video was posted on May 7. It pulled 2.7M views. It’s an AI cowboy character, UGC-style.The secret sauce => RDR2. On TikTok, they’ve…
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$8K in 8 weeks & a new “fear” niche unlocked
May 28: FlySafe launches. Eight weeks later the app is clearing about $8 000 a month and averaging 20 000 downloads every thirty days. The product is simple: for $4.99 a week you type in a flight number and get a safety score. It’s estimated that 1/3 of the population is afraid of flying. TikTok…
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45.9M views in 30 days… but he made a mistake
This account just hit 45.9M views in the past 30 days… But something’s off. The guy behind it has been posting since November last year, and he’s pushing an online AI course called University AI. At least, that’s what he wants to sell. The problem?There’s zero conversion strategy. No CTA.No link in bio.No mention of…
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Candle: $30K, 3 Founders Going Viral
Three cofounders filmed daily on TikTok, snagging 5M, 7.1M, and 1.8M views. Their app Candle went to 60K downloads and $30K revenue in just 3 months – driven by looping tip lists, LDR vlogs, and viral trends.
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Lovable TikTok Strategies
Relationship apps are fairly easy to go viral with. Coding apps are a completely different ball game. We’ll let you guess who’s really pushing hard in that space. Everyone’s favorite new, fastest-growing EU startup: Lovable. The Lovable Show At first they tried some fancier street-show clips on TikTok: The idea was cool, but it never…
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AI Fashion App’ first 17M views & 10K downloads
We discovered yet another AI fashion app that might just be the next breakout. Launched 70 days ago. Closetly, an AI try-on closet (think Clueless, the movie — fashion girls will get it). Since launching back in April, they’ve operated just one brand account on TikTok. That’s now clocked over 16M views. Only recently have…
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WRizz’s first 14M views & Gen Z’s viral text format
Another Rizz copycat is climbing up the App Store,and it’s moving fast. Remember Rizz? The first app to really grow in this (weird) sub-niche is now making 600K monthly downloads and $250K monthly recurring revenue. Read about their early strategy here. WRizz, a more recent competitor, officially launched in June, but they’ve been seeding content…
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Female founder’s app route to first 10K downloads
This female founder posted 240 TikTok videos, racked up 2.84 M views, and drove 10K downloads in just 15 days. Here’s Karolina’s quick traction playbook for Sortd (the app that organizes your saved TikToks and Reels). Since Sortd’s mid‑May launch, Karolina has poured her energy into three TikTok accounts, posting 240 videos: Her breakthrough came on…