Category: format
-
Brand Battle Mirror
The same person is featured in two distinct looks (side-by-side), but both adhere to the same style. Each look uses pieces from a different brand. The brand’s Logo is prominently placed above each look, like a title. To visually demonstrate the subtle differences in fit (cut), texture, or overall vibe that each brand applies to an identical style. Video link: https://www.tiktok.com/@paucho___/video/7545451865115249942?is_from_webapp=1&sender_device=pc Perfect for app comparisons and…
-
“How Many Months…?” Slideshow (21 M Views)
This viral post is a photo slideshow with short text overlays telling a story across each frame. Opening Slide: A playful question — “How many months have you guys been together?” over a candid couple photo. Middle Slides: The response — “Months???” — followed by photos of the couple at different ages and milestones (30, 80, 90 years old), each slide revealing more…
-
Eat and Burn
A classic challenge of eating something and working out to burn it. Start the video by eating something caloric and showing the calories. Follow by vlogging yourself walking or running until you burn all calories. End by showing an app screen with the calories burned / distance runned / amount of steps (depending on the…
-
Stress Test Challenge
Choose a simple material or food to test its resistance. Ask how much it can hold or how far it can go. The creator stacks or scales the variable, attempts the challenge, and ends with a clear, in-app metric as the payoff. Variations include swapping the material, changing the constraint, or competing against friends. Take…
-
Process Mosaic
The creator uses a composition of multiple photographs (mosaic), where each photo progressively fills a part of the screen, to show the step-by-step of a creative process. Video link: https://www.tiktok.com/@anadorcu/video/7555261559719726358 This format can be interesting for dynamically showcasing the various features of an app.
-
From Pot to Plate
A restaurant video shows ingredients being mixed in the pot on the top half of the screen, while the finished dishes appear on the bottom half. The split-screen format, with its black dividing line, creates a modern, visually striking aesthetic that highlights the culinary transformation. This split-screen format with a bold black line is a…
-
Final Look Sticker
Creator show the step-by-step of turning a scarf into a bag,with a small “final look” sticker in the corner of the screen. This format is cool because it shows the final result as a small sticker while the process plays out. Perfect for DIYs, tutorials and quick style hacks. Link to the full video: https://www.tiktok.com/@claudyamoreira1/video/7546328832316378390
-
Style identity
A faceless, mood-board chain that turns niche taste into app curiosity. Start with a strong visual (interior design with a certain style). Hook: “if you like this”, followed by a couple of “and this” slides that repeat the same micro-style to build desire and identity (“this is my vibe”). Finish with a slide that names…
-
Dating Locations
Sharing dating locations has been gaining popularity in the last few months. Faceless slideshows exposing different spots in cities where “men approach women” sparks comments and helps accounts grow a following fast. Link to the full video: https://www.tiktok.com/@alexainnnyc/photo/7540054768908012855 Post slideshows with different spots from a city with dating potential. Add one slide that recommends niche…
-
Drawn & Styled
Fashion influencers film themselves on the street showing their outfit, while a hand-drawn sketch of the look appears side by side. The mix of real life and illustration makes the format playful and eye-catching, encouraging viewers to stop scrolling. Street videos with influencers showing their outfits. A hand-drawn sketch of the look appears side by…