Back in April, we wrote about Astroscope, the app that printed 77M views in a single month just with one format. At the time, their main account alone had over 2.3 billion lifetime views, built almost entirely on faceless, text-heavy zodiac slideshows.
That formula hasn’t changed. But now they’ve taken it global with 6 new accounts.
They’ve been rolling out localized accounts in nearly 6 major markets:
- Norway: tt@astroscope_nor
- Sweden: tt@astroscope_se
- South Korea: tt@astroscope_kr
- Finland: tt@astroscope_fi
- China: tt@astroscope_cn
- Japan: tt@astroscope_jp
Astroscope is now present in 13 countries.
You can check the updated collection here: https://app.shortimize.com/c/2a10rma0QaPVcA
In the last 30 days, Astroscope content racked up 12.8M views across its network of accounts.
Some of their new accounts (@astrocope_jp, @astrocope_fi, @astrocope_se) have already generated millions of views and are in the top 5.
Japanese accounts is leading the way with 8.2M views:
Here’s a quick glance at their most recent top hits:
1/ tt@astroscope_es — “TU MES = TU MIEDO”
1M views, 15.3K likes, 74 comments
Format: sideshow with all the months of the year and their characteristics.
2/ tt@astroscope_jp — “Light side vs. dark side” of a sign
742K views, 8.2K likes, 246 comments
Format: Sideshow
The contrast format triggers debate in the comment section, with viewers arguing which side they feel they belong to.
3/ tt@astroscope_pl — same, but in Polish
All in all, their strategy is simple.
Create 1 faceless slideshow = translate it in 13 languages = multiply odds of going viral.
Now, here’s the catch. Even with such high views, Astroscope is struggling to convert views into downloads.
Last month they pulled about 5K downloads and $8K revenue worldwide.
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