Yope social app did 120M+ views in 3 months.
5.3M shares, 1.5M bookmarks. Now scaling to a 45+ creator network accounts.
I can’t believe I am just finding this alpha now…
Full TikTok organic strategy exposed ????

It’s like Locket, but for a friend group.
A subtle variation, but the key difference is that they focus on videos for the Spanish-language market.
Out of 40 accounts, more than 50% are in Spanish.
Each account posts twice a day, with over 1,500 videos posted to date.

The Spanish accounts are performing incredibly well, with tt@mar_yope leading the way—averaging 110K views, with the highest reaching 5.3M.

Check out this English account: tt@janin.yope.
It took her 70 videos before hitting her first viral one at 1M views.
Now, she has videos with 4.4M, 5.3M, and 2.5M views on top of that first one.

Good things take time. Building strong accounts and fine-tuning them is key.
The idea that “post every day and you’ll be rewarded” by the TikTok algorithm can definitely be real.
It took 45 videos for tt@yrrah.yope to get a breakthrough.
Now, she has 6 videos over 1M views and 35 videos performing 10x better than the median.

Formats vary from text posts, with hooks like:
“Me explaining to my boyfriend how we literally have 4 DAYS to download Yope so that on January 1st we can create a secret album of us, and at the end of the year have a recap movie with all our memories.”
to Locket app-style videos with hook to app demo:
From talking videos to slideshows to memes. they’re exceptionally good at building accounts.

I’ve gathered all their hooks, translated them into English, and analyzed the stats.
You’ll get everything—hooks, stats, and insights across multiple data dimensions. (yes, free, as usual)
Download the dataset here:
https://www.socialgrowthengineers.com/resources/yope
Also, check out this public Shortimize collection I made with their accounts:
https://app.shortimize.com/c/2a10LRktXegbb2
It looks like they’re a Ukrainian company now operating from London.
That could explain why they’re targeting EU markets—or it might just be a strategic move.
I found one Polish account, and they might have more niche EU ones.

They started by targeting multiple languages and successfully built viral accounts in each one.
Now, they’re scaling up, with 15 new accounts launched in the past two weeks.

The app was created in 2022, but they only started this multi-account UGC strategy three months ago.
And now, they’re absolutely crushing it.
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