One shirt + One format = 45M views

Stop overthinking your distribution strategy.

Here’s what we recommend:

• Grab a shirt (bonus points if striped).

• Steal this format.

• Start filming.

It can get you to 45M views in the next 60 days.

Parakeet AI’s website was registered 10 months ago in August 2024.

How does Parakeet AI work? It’s a ChatGPT wrapper for AI interview assistance. The website says, ” Automatically get an answer to every job interview question with ChatGPT AI software. An AI Interview copilot.”

They aren’t charging weekly or monthly. Which makes sense considering their target audience.

Parakeet AI has been growing steadily over the last few months.

The company was started in September of 2024.

Their stats: 45M views, 44.6K comments, 108.7K shares, and 118.1K bookmarks.

They managed to do all of this with seven accounts.

The top two accounts hold 92% of all views.

Parakeet AI is posting the same content on both Instagram and TikTok by using the headshot format with Gen Z hooks. A format they produce in bulk, over and over.

My guess is they probably filmed everything in one afternoon, then posted it over the next month. Combine that with the 2x hack:

If you post on TikTok, post on Instagram.

You only waste 5 minutes, but it can turn out to be a hit in one of them.

It happened to Parakeet AI. This single video got 6M views on TikTok but only 2K on Instagram Reels.

In conclusion: Bulk record, cross-post. Rinse. Repeat.