
This D2C nicotine pouch brand has been successfully running this one account. They’ve done over 5.9 million views across 35 videos.

The creator is still posting daily. The hooks use different techniques and often play into popular TikTok trends such as:
“Girls that _ >>” and “Proud to be a _”
- Girls who do lip pillows >>
- Let’s normalize chicks doing lip pillows ????
- I’ve never been with a girl that doesn’t do lip pillows before ????
- Best pouches out there
- Just spotted a lip pillow princess at the honky tonk ????
- But does your man pop lip pillows with you ????
- A lip pillow a day keeps the doctors away ????
- Unfortunately i do love ALP lip pillows
- Woke up this morning, popped a lip pillow ????
- Me ???? alp lip pillows
They use “Lip Pillows” as slang for nicotine pouches, which also helps them avoid advertising bans on nicotine-based products.
Their videos include both solo and collaborative formats.
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