This app cloned Tabs Sex Chocolate original TikTok viral strategy in front of your eyes.
28M views with 7 creators. Now scaling with 36+ creators on TikTok.
Printing views (and surely sales) selling sugar cubes that gets you horny:
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17M views this year only. 55K bookmarks & 57K shares:
At $30 a box, they’ve probably made over half a million dollars in sales just from those videos in the past 3 months.
(guessing based on those numbers)
Videos are 1m30+ long, telling a full fake story with a controversial/triggering hook like:
“My husband almost got me fired from my job today”
In this video, the creator tells a story of how the husband accidentally took the wrong sugar and put a “spicy cube” in her coffee.
It led her to feel “horny” at work.
Throughout the video, she integrates the “spicy cubes” as the core element of the story.
Never anything salesy. Just erotic “teasing” stories.
That’s the format, that’s the strategy.
Now those can go up to 5 minutes:
Two more hacks they consistently do:
1. TikTok replies.
2. Question hook (on top of the spoken hook)
They started with one single account.
Then ran three more successfully.
The strategy worked so well that…
A few weeks back:
They scaled to 38 fully dedicated ambassador accounts.
You can find all their accounts here:
https://app.shortimize.com/c/2b102vtHPVpkAI
All accounts are branded “spicycubes” but each is run by a single dedicated creator.
They run an affiliate rewards system on top of some fixed payment.
All creators post the same type of content once or twice a day.
Always from their car.
That’s the content scheme. It works tremendously well.
And again, conversions from longer form 1 to 5-minute videos vs short 7-second ones should be higher.
Another e-com masterclass strategy.
Let’s see how it scales with 45+ accounts.
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