#25 on App Store & $300K MRR Driving App’s 3 Most Viral Formats

Zutobi is a swedish app for driving permit prep

> $300K MRR (since 2018)

> #25 on App Store (Education)

I wish I found their TikTok account before I crashed my car while parking last week:

Viral format #1 – Educational parking videos with AI animation

11M views // 562K likes // 1627 comments // 238K saves

@zutobi

How to Parallel Park #parallelparking #parking #parkingtips #drivingtest #parallelparkingtips #cars #fyp #us #learntodrive #permittest #driverlicense

♬ original sound – Zutobi

Viral format #2 – Half driver / half back camera recording

7.7M views // 506K likes // 1966 comments // 107K saves

Bonus tip: there’s a s14 in the background and everyone comments “noticing” it

https://www.tiktok.com/@zutobi/video/7254589692098645275

Viral format #3 – Meme content

769K views // 42K likes // 325 comments // 5K likes

@zutobi

Feeling like a race car driver but driving like a beginner???? #driverslicense #driver #driving #dmvtest #Meme #MemeCut

♬ Originalton – verena_rena_fee