Blake has 55 days left to reach $1M ARR.
Below is a thread of a few bulk formats that could bring some views for his app ????
“Rating study apps so you don’t have to” slideshows. Infinitely bulk-able with Pinterest repurposed images.
Staged street interviews in bulk
These can be shot at an extremely low cost with various hooks. Einstein did a good job and could copy quickly.
Get three accounts that will post two to three times a day.
Pure phone filming tutorials with the hook: “10x features that just make sense.”
Get 5 accounts posting twice a day.
Another more triggering format here would be to stop procrastinating/scrolling. “Control Yourself” and use 10x instead to learn/do something with your life.
Another good format could be Coconote’s study of anything from brainrot.
Behind the shoulder “my friend’s learn to code and making his first AI app”
Again, find a student, amphitheatre record & edit 10x a day.
Another one is clipping podcasts from himself or other AI coders who became rich young with AI apps and doing 100s of different edits, pushing the app at the end.
Above are bulk multi-account content ideas that could be done at low cost (most of the cost would be paying people to post and someone for some of the bulk recording ones).
With $3/4K you can probably get dozens of accounts ups and posting faceless/pre-made content.
Next to this, it would be best and more predictable short term to tap into regular creator marketing with the remaining $19K. Optimize a pipeline and try to get as many posts out as possible.
Truth is, probably Twitter/LinkedIn are better channels here for an app like this where he can push through his and his friends’ audience.
After building his personal brand over the past few months, around getting rich building AI apps, it’d come natural to squeeze his newly formed audience and sell a course-app on how to “become like him”.
Thanks to his reach and notoriety: “Learn AI to get rich like me” feels a better marketing value prop than “Don’t be replaced with AI”.
Best would be to focus the app on a single vertical, such as “learning to market with AI,” for instance, rather than “Learn Anything.”
“Learn Anything” is a catch-all that will pose challenges for early marketing and growth (also could be an issue to quickly finding product-market fit).
Best is to focus on a single on-demand vertical and gamify “Learn AI to 10x [specific niche skill]” for instance, in order to easily target those AI-focused TikTok, Twitter, and LinkedIn influencers + newsletters.
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